Post by account_disabled on Oct 30, 2023 23:30:44 GMT -5
This type of conversation creates the opportunity to ask targeted questions and create added value to make the prospect understand that your company cares about him. So make it clear from the start that this process aims to help the prospect better understand their challenges, so that – only at a later point – your company can provide a concrete solution . Find out how to make your sales processes more effective in the free ebook on inbound sales.
Tell stories in which the prospect is the hero People have more difficulty remembering facts wedding photo editing service than stories. This is why it is important that the sales force approaches the potential customer by exploiting storytelling from the beginning to the end of the sale and even beyond. Within these stories the prospect must be able to recognize himself as the main character, the hero. inbound sales Many companies make the mistake of telling stories in which they themselves are.
The protagonists but this approach has proven to be underperforming, if not unsuccessful. 5. Make your sales process as seamless as possible Making the sales process linear and friction-free is very important both to streamline the process itself and to increase the sense of security offered to potential customers. A good starting point can be an analysis of the documentation requested by the sales force: is it too much? Does it contain a lot of technical terms? Does it take time to be received, processed and returned by the custome.