Post by account_disabled on Jan 27, 2024 23:53:33 GMT -5
I suspect these are some reasons why Google did not move on this technology sooner, but since they finally got in the game, let’s talk about it. Get the daily newsletter search marketers rely on. Land in your inbox. See terms. What is Search Generative Experience (SGE)? Numerous articles will tell you what SGE is from a consumer perspective, including: How to prepare for Google SGE: Actionable tips for SEO success How Google SGE will impact your traffic – and 3 SGE recovery case studies A tale of two snippets: What link attribution in.
SGE tells us about search Google DB to Data SGE snapshot carousel: 4 winning SEO strategies in B2C, B2B For this discussion, we’ll talk about how SGE is one of Google’s implementations of RAG; Bard is the other. (Sidebar: Bard’s output has gotten a lot better since launch. You should probably give it another try.) Sample SGE UX The SGE UX is still very much in flux. As I write this, Google has made shifts to collapse the experience with “Show more” buttons.
Let’s zero in on the three aspects of SGE that will change search behavior significantly: Query understanding Historically, search queries are limited to 32 words. Because documents were considered based on intersecting posting lists for the 2 to 5-word phrases in those terms, and the expansion of those terms, Google did not always understand the meaning of the query. Google has indicated that SGE is much better at understanding complex queries. The AI snapshot The AI snapshot is a more robust form of the featured snippet with generative text and links to citations.
SGE tells us about search Google DB to Data SGE snapshot carousel: 4 winning SEO strategies in B2C, B2B For this discussion, we’ll talk about how SGE is one of Google’s implementations of RAG; Bard is the other. (Sidebar: Bard’s output has gotten a lot better since launch. You should probably give it another try.) Sample SGE UX The SGE UX is still very much in flux. As I write this, Google has made shifts to collapse the experience with “Show more” buttons.
Let’s zero in on the three aspects of SGE that will change search behavior significantly: Query understanding Historically, search queries are limited to 32 words. Because documents were considered based on intersecting posting lists for the 2 to 5-word phrases in those terms, and the expansion of those terms, Google did not always understand the meaning of the query. Google has indicated that SGE is much better at understanding complex queries. The AI snapshot The AI snapshot is a more robust form of the featured snippet with generative text and links to citations.